Privacy Policy

Privacy Policy

Privacy Policy and Notice of Privacy Practices

Last modified: April 30, 2019

Thank you for visiting our website (the “Site”) and reviewing this privacy policy (the “Privacy Policy”) for our Site and the Notice of Privacy Practices for our affiliated pharmacy, ValisureRX LLC (“ValisureRX”).  This Site is owned, operated and controlled by Valisure LLC (“Valisure,” “we,” “us,” or “our”).  The first section describes the Privacy Policy for this Site and the second section provides the Notice of Privacy Practices for ValisureRX.  The Notice of Privacy Practices governs the use and disclosure of your personal health information, including personal health information you provide through this Site.

Privacy Policy

This Privacy Policy applies to this Site only.  It does not apply to other websites owned by Valisure or its affiliates, or to any sites to which we may link.  This policy describes the types of information we may collect from you or that you may provide when you visit the Site and our practices for collecting, using, maintaining, protecting, and disclosing that information.  Please read this Privacy Policy carefully to understand our policies and practices regarding your information and how we will treat it.  If you do not agree with our policies and practices, your choice is not to use our Site. By accessing or using this Site, you agree to this Privacy Policy.  This policy may change from time to time. Your continued use of this Site after we make changes is deemed to be acceptance of those changes, so please check this Privacy Policy periodically for updates.

Children Privacy and Parental Controls 

Our Site is not intended for children under 16 years of age.  We do not use our Site to knowingly solicit personal information from or market to anyone under 16 years of age.  If you are under 16 years of age you may not use this Site and should not provide any information on this Site, through any of its features, register on the Site, use any of the interactive features of this Site, or provide information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use.  Our goal is to comply with applicable laws and regulations relating to the collection and use of information from children, including the Children’s Online Privacy Protection Act of the United States and other applicable laws or regulations.  Please be aware that there are parental control tools available online that can be used to prevent children from submitting information online without parental permission or from accessing material that is harmful to minors.  If we learn we have collected or received personal information from a child under 16 without verification of parental consent, we will delete that information. If you believe that we might have information from or about a child under 16 or other person protected under such laws, please notify us immediately by postal mail addressed to Valisure LLC, 5 Science Park, 2nd Floor, New Haven, CT 06511 or by email at [email protected] and we will take reasonable steps to remove that information from our database.

California residents under 16 years of age may have additional rights regarding the collection and sale of their personal information. Please see Your California Privacy Rights Section for more information.

Information We Collect About You and How We Collect It

We collect several types of information from and about users of our Site, including information:

  • By which you may be personally identified, such as name, postal address, e-mail address, and telephone number (“personal information”);
  • Which may contain certain personal health information if you choose to provide it (“personal health information”)
  • That is about you but individually does not identify you; and/or
  • About your internet connection, the equipment you use to access our Site and usage details.

We collect this information:

Directly from you when you provide it to us.

Automatically as you navigate through the Site.  Information collected automatically may include usage details, IP addresses, and information collected through cookies, web beacons, and other tracking technologies.

Information You Provide to Us

The information we collect on or through our Site may include:

  • Information that you provide by filling in forms on our Site. This includes but is not limited to information provided at the time of requesting further information or services from Valisure.  We may also ask you for information when you report a problem with our Site.
  • Records and copies of your correspondence (including email addresses), if you contact us.
  • Your search queries on the Site.

You also may provide information to be published or displayed (hereinafter, “posted”) on public areas of the Site, or transmitted to other users of the Site or third parties (collectively, “User Contributions”). Your User Contributions are posted on and transmitted to others at your own risk. Although you may set certain privacy settings for such information by logging into your account profile, please be aware that no security measures are perfect or impenetrable. Additionally, we cannot control the actions of other users of the Site with whom you may choose to share your User Contributions. Therefore, we cannot and do not guarantee that your User Contributions will not be viewed by unauthorized persons.

Please note that by submitting a telephone number to Valisure you agree that a representative of Valisure can contact you at the number you provide, potentially using automated technology (including texts/SMS messaging) or a pre-recorded message.  Your consent is not an obligation to receive any of our products and/or services.

Information We Collect Through Automatic Data Collection Technologies

As you navigate through and interact with our Site, we may use “cookies” or other similar tracking technologies to collect information about your equipment, browsing actions, and patterns.  This information will help us to improve the quality of our services and make it easier to navigate the Site.  This information typically includes:

  • Details of your visits to our Site, including traffic data, location data, and other communication data and the resources that you access and use on the Site.
  • Information about your computer and Internet connection, including your IP address, operating system, and browser type.

Although most web browsers automatically accept cookies, most computers allow you to change your browser setting to prevent acceptance of cookies.  You may set most browsers to notify you if you receive a cookie or you may choose to block cookies with your browser.  Please note that if you choose to erase or block your cookies certain features or parts of the Site may not work properly.  We do not use flash cookies or track users across time and across websites.

Third-Party Use of Cookies and Other Tracking Technologies

Some content or applications, including advertisements, on the Site are served by third parties, including advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our Site. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content. We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.

How We Use Your Information

We use information that we collect about you or that you provide to us, including any personal information:

  • To present our Site and its contents to you.
  • To provide you with information, products, or services that you request from us.
  • To assist you with managing your accounts and passwords.
  • To fulfill any other purpose for which you provide it.
  • To notify you about changes to our Site or any products or services we offer or provide though it.
  • To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
  • In any other way we may describe when you provide the information.
  • For any other purpose with your consent.
  • If the information is personal health information that you provided, the use of the information is subject to the Notice of Privacy Practices (below).

You may choose to exclude yourself from any mailings by contacting us at the contact information below.


We do not sell, trade or rent e-mail addresses to other organizations, or use or disclose them for marketing purposes, except as described below. We may generate e-mail for the following types of communication:

  1. Notification e-mail to which the individual may subscribe and unsubscribe.
  2. Transactional e-mail, which is the result of our providing services to you.
  • Relationship e-mail, which is sent as an informational service because of a relationship with us.
  1. Commercial e-mail or newsletter, which is sent to promote our services and developments and articles of interest in our field (you may opt not to receive this type of e-mail).
  2. Correspondence from our staff as a result of a communication initiated by you.

Disclosure of Your Information

We may disclose aggregated information about our users, and information that does not identify any individual, without restriction.  Valisure may share your personally identifiable information with its affiliates and trusted third parties who assist us by providing services to users of the Site, including, but not limited to, survey companies, credit card processing, fulfillment processing, customer service, email distribution, and website management.

Additionally, to comply with legal requirements, cooperate with law enforcement, prevent fraud and other crimes, and protect the legal rights of Valisure and others, there are circumstances in which we may share the personal information we collect on this Site without notifying you when we, in good faith, believe disclosure is necessary to comply with the law or regulatory requirement; to comply with a subpoena, court order, or other legal process; to cooperate with law enforcement or other governmental investigations (without necessarily requiring the law enforcement or government agency requesting the information to formally serve us with a subpoena); to prevent or investigate a possible crime, such as fraud or identity theft; to enforce a contract; to protect the legal rights, property or safety of Valisure, our subsidiaries, affiliates, officers, directors, agents, and employees, independent contractors, licensors, suppliers, partners, successors, agents, and other users or the public in general or to protect your vital interests.  We also reserve the right to report to appropriate law enforcement or government agencies any activities that we, in good faith, believe to be unlawful without providing notice to you.

If we merge or are combined with any other organization, or if we transfer assets or operations to another organization or company, we may disclose your personally identifiable information to third parties in connection with such sale, merger, restructuring, reorganization, dissolution or transfer of all or some of our business, whether as a going concern or as part of bankruptcy, liquidation or similar proceeding, in which personal information held by Valisure about our Site users is among the assets transferred.

If we collect personally identifiable information from you, you will receive notice when this information might be provided to any third party for any reason other than as set forth in this Privacy Policy, and you will have an opportunity to request that we not share such information.  See “Contacting Us; Opting-Out” below.

Accessing and Correcting Your Information 

You can review and change your personal information by logging into the Site and visiting your account profile page.   You may also send us an email at [email protected] to request access to, correct or delete any personal information that you have provided to us. We cannot delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect. If you delete your User Contributions from the Site, copies of your User Contributions may remain viewable in cached and archived pages, or might have been copied or stored by other Site users. Proper access and use of information provided on the Site, including User Contributions, is governed by our terms of use California residents may have additional personal information rights and choices. Please see Your California Privacy Rights Section for more information.

Data Security

To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have industry standard measures in place to safeguard and secure information and data we collect through the Site.  It is important that you understand, however, that no website or database is completely secure or “hacker proof” and we cannot guarantee security of the information you submit to us.  You are responsible for taking personal steps to protect your personal information against unauthorized disclosure or misuse, for example, by protecting your password from unauthorized use or disclosure.

Changes to Our Privacy Policy

Please note that this Privacy Policy may be updated, modified or changed from time to time, and without prior written notice, by posting the revised version of this Privacy Policy on this Site. If we make material changes to how we treat our users’ personal information, we will notify you through a notice on the Site home page.  The date the privacy policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our Site and this privacy policy to check for any changes.

Contacting Us; Opting-Out

At your request and where the law requires us to do so, we will make good faith efforts to confirm what personal information we hold about you, update your information, remove your information, fulfill specific opt out requests, and/or correct any inaccuracies in such personal information if you contact us at [email protected] to submit such requests.  We may decline to process a request that is unreasonable, jeopardizes the rights or privacy of others, is impractical or for which access is not otherwise required.

Who to Contact

Please contact us at [email protected] or write to us at Valisure LLC, 5 Science Park, 2nd Floor, New Haven, CT 06511 or call 203 202 3405 if you have any comments or questions about this Privacy Policy or to report any violations of the Privacy Policy.  We will endeavor to respond to you within 24 to 48 hours in most cases.

Governing Law

This Privacy Policy and our Privacy Notices are governed under the laws of Connecticut without regard to its conflict of law provisions.

Your California Privacy Rights

If you are a resident of California, effective January 1, 2020, you have the following rights under the California Consumer Privacy Act of 2018: (a) to know what personal information (as defined under California law) about you we have collected and used, including how the personal information was collected; (b) to know whether your personal information is being sold or disclosed and to whom; (c) to opt out of the sale of your personal information; (d) to access your personal information, including the right to download, transfer or delete personal information during the prior 12 months; and (e) to equal service and price even if you exercise your rights. If you are a California resident and want to exercise any of the rights set forth above, please contact us at [email protected]. For all requests, you must put the statement “California Privacy Rights” in the body of your request, as well as your name, street address, city, state, and zip code. In your request, you need to attest to the fact that you are a California resident and provide a current California address for our response.

Notice of Privacy Practices

Some of the information we collect on this Site contains health information collected on behalf of our affiliated pharmacy, ValisureRX. The Notice of Privacy Practices (available at this link) applies to the uses, disclosures and privacy practices relating to your health information collected through this Site.

Contact information for ValisureRX:

5 Science Park, Ste 1
New Haven, CT 06511
Phone: 833-497-7370

Privacy Officer Contact information: 

Deanna Akinbajo
[email protected] 

Phone: 833-497-7370